In the past, the league has offered incentives to encourage fans to donate to charitable causes, but now the NFL says the gift card giveaway program will be expanded beyond its traditional gift card offerings.
The NFL has said the card giveaway will give fans a way to support the teams and players they love and give them a chance to win a card in the process.
The league has said this initiative will be the first of its kind in the NFL’s history.
In 2016, the NFL donated $20 million worth of cards to organizations that help raise money for charities, including organizations dedicated to veterans, children, the elderly and others.
NFL Network’s Ian Rapoport reported that the league expects to sell out the cards in just under a month.